Blog

On Composing the Perfect Tweet

You only get 140 characters when composing a "tweet" on Twitter, so you need to make the most of each and every character. Your message does in theory go further than your followers - people can use the search tool, and your message may well match t...

How to Discover More About Your Twitter Followers

There's a myriad of free Twitter tools out there to help you find out more about the people who follow you - but given there's so many, it's hard to know which tools are the most appropriate for WHAT you want to find out. Luckily, marketingthink.com...

How to Get More Followers on Twitter

Twitter - when used correctly - is a fantastic way to broadcast your messages. However, 99.9% of Twitter users aren't making the most of their account. There's no two ways about it - you need to offer people something interesting and informative to...

Twitter Is Capturing a Bigger Share of New Users

Via infographicscreator.com - an interesting statistic:- Twitter is grabbing MORE new customers. 53% of Twitter users have been a member for less than a year, compared to just 19% for Facebook. This fresher base could prove an advantage to Twitter...

SEO Really Is Dead - Time to Move On

A lot of companies have been clinging onto SEO as a method of marketing - mainly because if it works (if Google rewards you), it's a very passive form of marketing that gives you a lot of reward for (on-going) little effort. However, relying soley o...

A Social Platform Cheat Sheet for the Absolute Beginner

Understandably, the phrase "social marketing" leaves a lot of small business owners cold. Your own personal experience of dabbling with Twitter or Facebook might leave you yawning and wondering what all the fuss is about. From a personal perspectiv...

Twitter: the Reliable Marketing Channel for Your Business

With Facebook being stingy on on just how many of your fans get to see your Facebook posts, and Google just being plain weird when it comes to their organic rankings, the typical small business can start to wonder if the internet really is a good pla...

5 Ways to Capture the Attention of Your Twitter Followers

Twitter is all about getting the attention of your followers. Do that, and they'll retweet and favourite your messages, which in turn will help gain you new followers. So Twitter is NOT about merely spamming your followers with links to your busine...

Social Marketing Is All About Timing

To maximise the amount of people that see your posts on social networks, you need to be careful as to WHEN you make your posts. Here's an interesting infographic from http://www.socialcaffeine.com/ that highlights when to post on each of the major ...